(RE)THINK COMMERCE – 2021
After a year 2020 disrupted by the health crisis, what are the new emerging consumer values and how do they redistribute the rules of the game of on & off line commerce?
In this study, Nelly Rodi identifies the 3 key business drivers to be activated to challenge the future of On & Off line Retail.
◾️ Understanding consumers & decrypting the new challenges of commerce:
In the context of crises, what are the changes in consumer behavior?
➙ Dive into winning solutions
◾️ Develop sustainable strategies:
With performance & desirability, what business drivers for the brands?
➙ Activate the On & Off line keys
◾️ Reinvent the customer journey:
From complementarity to circularity, how to improve your CRM strategy?
➙ Discover the innovations that reinvent the customer experience
Let’s interpret the present together to better shape the future!