
Home, sweet home: a holistic haven for body and soul
Once limited to a few spa treatments and getting some rest, well-being is now seen as a personal quest and a true lifestyle choice.
Feeling good at home is no longer a luxury reserved for a lucky few nor a short-lived indulgence. It has become the very essence of a balanced life.
The importance of taking the time to cook quality meals is evident for 85% of 18-to-34-year- olds, who confirm that what’s on their plate is dictated by their mental and physical health (NellyRodi x Episto, 2024). The connection between the gut, “the second brain,” and emotional health is getting more attention than ever, and not just those growling noises. Less sugar and fat and more awareness about food choices are key to an authentic life.
@tasteofnutrition Start with ADDING healthy habits instead of removing a random list of foods 🙏🏼 #guthealth #nutrition ♬ She Share Story (for Vlog) – 山口夕依
But the kitchen and dining room aren’t a home’s only well-being spaces. The creamy texture of shower gel, the act of massaging the skin and the delicate fragrances at each step of a skincare routine make the bathroom a new, steamy-mirrored sanctuary.
Care routines don’t just benefit skin, they also serve as a meditation and deep reconnection with the self. They help us feel ready, protected and aligned—to face the world or stay cozy under the covers.
Personal hygiene, in fact, goes much further than cleanliness. It’s a holistic experience, a mental and sensorial care ritual and a way to reattune with body, spirit and energy.
Reclaiming the right to idleness
For a growing number of consumers, overproductivity and financial wealth are a thing of the past. The new symbol of success is deep, balanced sleep.
Sleeping is no longer seen as a waste of time, but instead as a boost for creativity and concentration. So, self-care and sleep are becoming priorities—or at least effort is being made. According to a 2024 IFOP study, 78% of French people aged 18 to 24 need a ritual to fall asleep. Whether candles, herbal teas, journaling, meditation or listening to ASMR or white noise, bedtime rituals are flourishing to counteract the harmful effects of screens and stress.
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And moving beyond sleep, people are slowing down. As early as 1880, Paul Lafargue wrote “The Right to be Lazy.” It’s called “idleness” in 2025, but the idea is the same; it’s an act of resistance against overstimulation, overproductivity and capitalism. It’s a deliberate choice to prioritize calmness, contemplation and sometimes even the right to do nothing at all. A 2024 IPEA study reports that 30% of the French 17-to-27 age group spend more than four hours a day in bed on top of the time spent sleeping. They spend that time working, entertaining themselves or socializing, compared to 7% of the general population.
Introspection is becoming a response to daily tumult and encourages self-knowledge and finding, or even providing, meaning. We no longer flee stress, we listen to it, see it as a warning signal or alarm and promptly respond with breathing techniques, breaks, purposeful time-outs and necessary changes.
To learn more about how home life is evolving, join our “Intimate Home, Extimate Home” conference (in French) on May 15 and 20.