Brand Diversification

• Why diversification has become an essential growth driver for brands across all sectors: fashion, luxury, beauty, lifestyle, entertainment, sport, hospitality, FMCG, and services;

• An in-depth analysis of diversification mechanisms and the concepts behind them: extension, hybridization, collaborations, merch, licensing, curation…;

• The most inspiring examples across industries and across all market segments;

• The foundations of a “diversification-ready” brand strategy.

Offer your teams the opportunity to benefit from an in-depth presentation of our study, followed by a personalized discussion session with one of our experts at NellyRodi.

2 hours to fully assimilate the study’s findings and grasp the precise implications for your company.