RESHAPING LUXURY
RESHAPING LUXURY
Luxury has no choice; it must reinvent itself! Explore the new dynamics of the industry and discover how to win over an evolving elite clientele in search of redefined luxury.
Number of pages : 97
WHAT WILL YOU LEARN ?
- Emerging high-potential markets and their specificities: the return of the US, the boom in Southeast Asia, the influence of the Middle East, etc.
- New definitions of luxury, new product categories, and new experiences.
- New clients to win over, from aspirational targets to VICs (Very Important Clients).
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