Zoom on Gen Alpha
Zoom on Gen Alpha
Number of pages :
October, 2026
WHAT WILL YOU LEARN ?
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Who are their parents, and what role do they play in their development and decision-making?
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What defines them as a generation?
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How do they relate to others, the future, consumption, work, money…?
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What are their cultural references?
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How can brands earn their respect?
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2 hours to fully assimilate the study’s findings and grasp the precise implications for your company.
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