Latest News in Fashion and Luxury (Episode 30)
NellyRodi’s fashion and luxury experts present their selection of the latest key market developments. Episode 30: October and November 2026.
OCTOBER 1 – The Zara x John Galliano collection drops
The flagship brand of the Inditex Group makes headlines with the launch of its capsule collection in collaboration with designer John Galliano. The line reinterprets the British designer’s iconic creative codes through dramatic silhouettes and bias-cut techniques, bringing his distinctive aesthetic to a wider audience.
This initiative marks a new strategic milestone for the Spanish mass-market giant. By partnering with a major Haute Couture figure, Zara takes another step towards premium positioning, further blurring the boundaries between luxury and mass retail.
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OCTOBER 8 – Bulgari appoints actor Hudson Williams as its new global ambassador
Italian high jewellery house Bulgari officially announces its partnership with Canadian actor Hudson Williams, who rose to global fame through the hit series Heated Rivalry, as its new global brand ambassador.
This appointment highlights jewellery houses’ growing engagement with pop culture to capture the attention of Gen Z and male consumers. By betting on emerging pop culture figures and contemporary narratives, Bulgari is modernising the image of men’s jewellery and strengthening its presence across the global media landscape.
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OCTOBER 9, OCTOBER 15 & NOVEMBER 5 – Creative reshuffle: a wave of departures at Kering involving Anthony Vaccarello, Sean McGirr and Pierpaolo PiccioliKering announces major changes across its creative leadership. Anthony Vaccarello leaves Saint Laurent after ten years of an aesthetic praised for its consistency and commercial success, while Sean McGirr and Pierpaolo Piccioli end their respective tenures at Alexander McQueen and Balenciaga after relatively short periods at the helm. Martine Rose will replace Pierpaolo Piccioli at Balenciaga. These departures illustrate the growing pressure on creative directors amid accelerating collection cycles and a slowdown in the global luxury market. For Kering, this reshuffling reflects a desire to reignite consumer appeal and desirability worldwide.
Kering announces major changes across its creative leadership. Anthony Vaccarello leaves Saint Laurent after ten years of an aesthetic praised for its consistency and commercial success, while Sean McGirr and Pierpaolo Piccioli end their respective tenures at Alexander McQueen and Balenciaga after relatively short periods at the helm. Martine Rose will replace Pierpaolo Piccioli at Balenciaga.
These departures illustrate the growing pressure on creative directors amid accelerating collection cycles and a slowdown in the global luxury market. For Kering, this reshuffling reflects a desire to reignite consumer appeal and desirability worldwide.
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OCTOBER 13 – Luxury houses embrace global Diwali celebrations
For Diwali, a host of international luxury houses, from Bulgari in Jaipur to Burberry in London, unveiled dedicated campaigns and limited-edition collections to celebrate the Festival of Lights.
This increasingly global recognition of regional cultural calendars reflects the geographical shift in fashion and luxury growth centres. India is now emerging as a key market for brands, demanding more authentic and inclusive local cultural resonance.
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OCTOBER 26 – Audemars Piguet launches its own second-hand platform
Swiss watchmaker Audemars Piguet reaches a major milestone in its distribution strategy with the global launch of its in-house certified pre-owned watch programme. The brand’s pre-owned timepieces will now be authenticated, restored and sold directly through its own network.
By bringing the secondary market in-house, the Maison gains full control over resale value, brand image and the traceability of its timepieces. This initiative confirms the maturity of the high-end second-hand market, which is becoming a strategic priority for preserving rarity and capturing value throughout a product’s lifecycle.
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